Google Ads campaigns that drive pipeline, not just clicks
Strategic management of Search, PMax, and remarketing for B2B. Every dollar invested is aimed at generating qualified leads your sales team can close.
Schedule a Google Ads auditWhat you can expect
Real KPIs based on results with B2B clients in industries similar to yours.
-40%
CPL Reduction
Average cost per lead vs campaigns without B2B optimization
5-8x
Average ROAS
Return on ad spend within 6 months
70%+
Qualified Leads
Of all generated leads pass quality filters
2x
Pipeline Generated
Increase in active sales opportunities
What this service includes
Every deliverable is designed to impact a specific metric in your funnel.
Tools we operate
We don't experiment with your budget. We use proven tools and master them.
Google Ads
Platform
Google Analytics 4
Tracking
Google Tag Manager
Tracking
Looker Studio
Reporting
SEMrush
Research
Optmyzr
Optimization
Claude AI
Analysis
Zapier
Automation
Clear process, measurable results
No surprises. Every step has a deliverable and an expected outcome.
Audit
We analyze your current account (or build one from scratch), keywords, competition, and opportunities.
Structure
We design a campaign architecture aligned with your B2B funnel and pipeline goals.
Launch
We activate campaigns with full tracking: conversions, values, and attribution.
Optimization
We iterate weekly based on data: bids, creatives, audiences, negatives.
Is this service right for you?
We're transparent about when we can help — and when we can't.
It's for you if...
Probably not if...
Before vs After
Anonymous results from a B2B client in the industrial electrical services industry.
Before
Electrical services company investing $8,000/month in Google Ads managed in-house. CPL of $180 MXN, no real conversion tracking, and zero visibility into which campaigns drove sales.
After
We restructured the entire account, implemented end-to-end tracking, and connected it to their CRM. In 4 months: CPL dropped to $65, 45 qualified leads/month, and full pipeline visibility.
Cost per lead
Qualified leads/month
Conversions tracked
Your results roadmap
We don't promise overnight miracles. Here's what happens month by month.
Audit & setup
We analyze your current account, competition, and opportunities. We set up full tracking.
Structured account + active tracking
Launch
Active campaigns with optimized B2B structure. First leads coming in.
First measurable conversions
Optimization
We refine keywords, bids, and creatives based on real data. CPL starts dropping.
CPL stabilized, quality improving
Scale
Mature system. We scale budget on what works, cut what doesn't.
Target ROAS achieved
Why not do it in-house?
Compare your options to make the best decision for your company.
Do It Yourself
Freelancer
De Marketing
B2B Strategy
Generic, tutorial-based
Depends on their experience
Proven B2B framework with AI
Tracking
Basic or nonexistent
Standard setup
End-to-end through closed-won
Optimization
When you have time
Weekly if things go well
Continuous with AI + manual
Reporting
Google Ads dashboard
Basic monthly PDF
Real-time dashboard + AI
CRM Connection
Nonexistent
Out of scope
Integrated and automated
We're not a generic agency
The difference between executing tactics and architecting a system.
B2B, not B2C
We understand long sales cycles, multiple decision-makers, and high-ticket deals. We don't optimize for likes.
Connected to your CRM
Your campaigns feed directly into your pipeline. We measure all the way to closed-won, not just leads.
AI-powered optimization
We use AI to analyze patterns, predict performance, and surface recommendations before the data shows it.
Your questions answered
The most common questions about our google ads service.
Better together
These services complement google ads to maximize results.
This service is part of our models
Google Ads is included in the following service tiers. No need to purchase it separately.
Need google ads for your business?
Book a free consultation. We'll analyze your situation and recommend the best path forward.