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Energy Consulting

Energy consulting: marketing that fills your pipeline with high-value projects

High tickets, long cycles, and complex proposals. You need a system that generates opportunities and takes them all the way to close.

The challenge

Energy consultancies lose opportunities due to lack of a system

01

Complex proposals with no follow-up

You send energy audit or efficiency proposals and lose track. Without a follow-up system, opportunities go cold.

02

Invisible pipeline

You don't know how many open opportunities you have, what stage they're in, or which to prioritize. You're operating blind.

03

Long sales cycles without nurturing

An energy project can take 6+ months to close. Without automated nurturing, you rely on remembering to follow up.

04

Dependence on personal relationships

Your best clients come through networking. That works but doesn't scale and isn't predictable.

The solution

The De Marketing system for energy consulting

01

Acquisition

SEO and Google Ads for high-value keywords: 'energy audit', 'energy efficiency for businesses'. Educational content that positions your expertise.

02

Conversion

Landing pages per service (audit, certification, renewable). Forms that qualify company size, energy consumption, and budget.

03

Revenue Ops

CRM with long-cycle pipeline. Stage-based nurturing automation: education, proposal, negotiation, close.

04

Intelligence

Pipeline dashboard with weighted value, close probability by stage, and monthly forecast.

Expected results

Benchmarks for energy consulting

$0

Avg. CPL

$100-$150 MXN per qualified lead

0x

Target ROI

High-value projects

0%

Qualified leads

Companies with real need

0%

Close rate

With active pipeline and nurturing

Based on experience with clients in the sector and B2B Mexico benchmarks.

Typical funnel

How the sales funnel works in energy consulting

Each stage optimized with our system to maximize conversion in your industry.

Google searches500/mo

Energy efficiency for businesses

Site visits→ 30%

Specialized content

Leads captured→ 6-8%

Audit requested

Qualified leads→ 55%

Project >$100K

Projects closed→ 30%

Signed contract

Our system optimizes every stage of the funnel for your industry

Real results in Energy Consulting

Energy efficiency consultancy that scaled sales without hiring more salespeople. Visible pipeline of $4.5M MXN with 3 reps.

Visible pipeline$0
$4.5M MXN
Closes without director0%
60%
Deals closed/rep3/mo
7/mo
Frequently asked questions

Questions about marketing for energy consulting

Ideal service

The recommended model for energy consulting

Recommended

Inbound + CRM AI

Integrated marketing + sales. Essential for energy consultancies with long cycles that need visible pipeline and automated nurturing.

View plan details
Upgrade

AI Growth Partnership

Strategic partner with shared risk. If you don't close projects, we don't charge the variable fee.

View plan details

Is your energy consultancy losing opportunities due to lack of follow-up?

Book a diagnostic for energy consulting